Ferrari unveils first EV, shares fall in Milan

·

·

1–2 minutes

Summary

Ferrari introduced its first fully electric car, but its shares fell as investors weighed demand and profitability.

Why this matters

The launch marks a major shift for Ferrari as it adds a fully electric model to its lineup. Investors and buyers can use the announcement to assess Ferrari's strategy, pricing, and outlook for electric luxury vehicles.

Ferrari unveiled its first fully electric vehicle, the Luce, in Rome on Tuesday, entering a market already served by luxury rivals including Porsche and Lamborghini.

The company said the five-seat Luce has a top speed of more than 310 kilometers per hour (192 miles per hour), can accelerate to 100 kph (62 mph) in 2.5 seconds, and has a range of more than 530 kilometers (329 miles). Ferrari said the car has a 122-kilowatt-hour battery, weighs 2.26 metric tons, and can charge from 10% to 80% in 20 to 25 minutes with fast charging.

Analysts said the Luce could cost more than 700,000 euros ($815,000). It is Ferrari’s second four-door model after the Purosangue sport utility vehicle, and its first five-seater.

Ferrari said it developed many components in-house.

The Luce is being built at a new factory in Maranello, in northern Italy. First deliveries are scheduled for the end of this year.

Investors have questioned the company’s electric strategy as several automakers slowed planned EV expansion amid weaker-than-expected demand.

Ferrari already sells nearly half of its cars in hybrid versions. At the end of 2025, it cut its 2030 target for electric models to 20% of its lineup from 40%. Its shares also fell in October 2025, when initial Luce details and a long-term profit outlook disappointed some analysts.

  • DR Congo Soccer Team reaches U.S. after Ebola quarantine

    DRC qualified for its first World Cup since appearing as Zaire in 1974.

    Full story +

  • U.S. sanctions Cuba state oil company, tightens policy

    Under the sanctions, U.S. citizens are no longer permitted to do business with the company.

    Full story +

  • Kennedy Center board seeks stay on Trump name ruling

    During his second term, Trump replaced the center’s leadership and installed a new board of trustees, which later named him chairman.

    Full story +

  • Senate panel advances Department of War rename

    The department was known as the War Department from its creation in 1789 until 1947, when President Harry Truman recommended renaming it the Department of Defense.

    Full story +

  • RSF drone strikes kill 15 in central Sudan city

    Emergency Lawyers, a local aid monitoring group, said the death toll was likely to rise because drones were still flying over the city Thursday.

    Full story +

  • Nigeria lawmakers advance state police overhaul

    The proposal gained urgency as insecurity spread. In May, gunmen abducted dozens of students and teachers in separate attacks in Oyo and Borno states.

    Full story +

  • Israel denies entry to French reporter Alice Froussard

    An Israeli minister accused the reporter of supporting Hamas.

    Full story +

  • U.K. defense chief resigns over military spending

    Healey said the government’s Defense Investment Plan fell “well short of what is required at this dangerous time.”

    Full story +

  • Study links iPhone rollout to lower U.S. birth rate

    Birth rates have declined for decades in both wealthy and poorer countries.

    Full story +

  • Stocks rise as investors assess U.S. strikes on Iran

    The Bureau of Labor Statistics said Thursday that wholesale inflation in May was higher than expected, following the May consumer inflation report.

    Full story +